Celsius energy drink cans sold in several US states are being recalled after a labeling mix-up led to some being filled with alcohol.
The affected cans are mislabeled as Celsius Astro Vibe Energy Drink, Sparkling Blue Razz Edition, but are actually filled with High Noon vodka seltzer.
Consuming the beverage from these cans could lead to unintentional alcohol intake, but no illnesses or adverse reactions have been reported as of yet.
The issue stems from a third-party can supplier that mistakenly sent unused Celsius cans to High Noon. ‘Celsius was not involved in the production, filling, or distribution of the affected products, the energy drink company shared.
High Noon initiated a voluntary recall of the impacted High Noon Beach Variety 12-packs with lot codes L CCC 17JL25 14:00 to L CCC 17JL25 23:59 and L CCC 18JL25 00:00 to L CCC 18JL25 03:00 printed on the exterior of the 12-packs.
The mislabeled Celsius cans have silver tops and lot codes L CCB 02JL25 2:55 to L CCB 02JL25 3:11 printed on the bottom. Correctly labeled Celsius cans have black lids.
This recall applies only to the affected High Noon Beach Variety 12-packs with the specified lot codes, which were shipped to distributors in Florida, Michigan, New York, Ohio, Oklahoma, South Carolina, Virginia, and Wisconsin.
The products were distributed to retailers between July 21 and 23.
The recalled cans appear to be Celsius Astro Vibe Energy Drink, Sparkling Blue Razz Edition, but are actually filled with High Noon vodka seltzer due to a labeling error
High Noon initiated a voluntary recall of the impacted High Noon Beach Variety 12-packs
‘As a reminder, consumers are advised to dispose of the Celsius Astro Vibe Energy Drink, Sparkling Blue Razz Edition silver lid cans with the impacted lot codes (L CCB 02JL25 to L CCB 02JL25) and not consume the liquid,’ said High Noon Consumer Relations in a press release.
‘Consumers who believe they may have purchased affected product should not consume it and dispose of it.’
Many of the mislabeled packs were sent to Kroger-owned grocery stories in the US.
Those included Mariano’s, Metro Market, Pick n Save stores and Kroger stores in North Carolina, South Carolina, Eastern Kentucky, Georgia, Central, Northwest and Southeastern Ohio, Michigan, Virginia and Auburn, Alabama.
‘Please return the product to this store for a full refund,’ Kroger shared in the announcement.
A recall for Ritz Crackers was issued this month due to a similar error.
The FDA issued a recall for four carton sizes of RITZ Cracker Sandwiches, two RITZ Crackers with a filling, after it was revealed that some peanut butter sandwiches had been mislabeled as cheese sandwiches.
This is a serious risk to the 3million peanut butter allergy sufferers in the US who may unknowingly consume the crackers and be at risk of ‘serious or life-threatening allergic reactions.’
The mislabeled Celsius cans have silver tops and lot codes L CCB 02JL25 2:55 to L CCB 02JL25 3:11 printed on the bottom. Correctly labeled Celsius cans have black lids (STOCK)
The FDA said the affected sandwiches were sold nationwide, with RITZ Crackers carried by many top stores, including Target, CVS and Dollar General.
The labeling issue was detected for cartons that contain eight, 20 or 40 individually wrapped packs of Ritz sandwiches.
All affected cartons warn of the presence of peanuts on the outside, but inside, in some cases, individually wrapped packs have been incorrectly labeled.
There have been no reports of injuries or adverse events to date, with officials saying they’ve announced the recall as a precaution.
Customers who have a peanut allergy are advised not to eat the products and to discard any that may be affected.
Products in the recall are a 20-pack of RITZ Filled Cracker Sandwich Variety that contains 10 cheese and 10 peanut butter crackers.
The recall also includes: An 8-pack of RITZ Peanut Butter Cracker Sandwiches, a 20-pack of RITZ Peanut Butter Cracker Sandwiches, and a 40-pack of RITZ Peanut Butter Cracker Sandwiches.
It is not clear exactly how many cartons of RITZ sandwiches are included in the recall.
Affected cartons have a best-before date of up to January 2026, and customers have been advised to check the UPC code, next to the barcode, to find out if their carton is affected.
The manufacturer, Mondelez Global, has blamed the issue on a supplier error for the incorrect labeling. This may suggest issues with printing labels that led some peanut butter RITZ sandwiches to be incorrectly labeled.
